Sharp AQUOS Yellow Quad Pixel.mov

Sharp Electronics introduces its latest innovation for the AQUOS LED LCD TV series - Quad Pixel Technology. Sharp has added a fourth sub-pixel, Yellow to the existing three pixels of Red, Green and Blue. Sharp unveils three new AQUOS LED LCD TV series, breaking new ground in LCD technology and design. Premiering in the US in early 2010, this next-generation set of UltraBrilliant Edge-lit AQUOS LED LCD TVs unveils a revolutionary technology, introducing never-before-seen colors to the TV industry. Unveiled by the company at the 2010 International Consumer Electronics Show (CES), Sharps proprietary four primary color technology enables more than a trillion colors to be displayed for more sparkling golds, Caribbean blues and sunflower yellows. As a pioneer in the LCD industry, Sharp continues to advance the technology, introducing its first LED-backlight LCD TV on the market less than two years ago and paving the way for larger screen sizes, thin designs and Internet connectivity. Sharp has dramatically changed the way an LCD TV produces an image with the new four primary color technology, allowing the viewer to have an exceptional visual experience and immersing them in a new world of color. Four Primary Color Technology This four-primary-color display employs a four color filter, for the first time in the industry, that adds the color Y (yellow) to the three colors of R (red), G (green), and B (blue). This combination expands the color gamut, faithfully rendering nearly ...

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